Jorf Lasfar: Launch of the "AYA" Industrial Project

El Jadida-Jorf Lasfar, Wednesday, September 10, 2025

The Minister of Investment, Convergence and Evaluation of Public Policies, Mr. Karim Zidane, took part, on Wednesday, September 10, 2025, in launching works of the Moroccan industrial project under the Anouar Invest group in Jorf Lasfar, in the presence of several ministers and officials.

This project marks an important step in achieving Morocco's objectives to encourage high-value-added productive investments. It is the subject of an investment agreement with the state within the framework of the new Investment Charter, which offers significant incentives for promising projects, particularly those contributing to job creation and the equitable distribution of investments across all regions of the Kingdom.

The AYA project (Anouar Yieldest Additives), which is innovative in the biotechnology and food industries sector, reflects the dynamic changes within the national economy and relies on approximately 95% local raw materials.

The total investment for this project is estimated at 400 million dirhams, which will create about 500 direct and indirect jobs, in addition to opening new prospects for the professional integration of young people.